editor
DRIM Global – India’s first performance-based influencer marketing startup gave wings to a young boy, Kishan Patel from Ahmedabad, Gujarat. Kishan went from a micro influencer to mega through an exceptional campaign with DRIM and its clients.
Kishan not only grew his follower base from 3000 to 50,000+ but was also able to fulfill his dream of studying abroad. After joining the DRIM Global team of influencers, he managed to take an extremely creative performance marketing campaign live with Dominoes Pizza which went viral in no time. His campaign was widely liked and shared. As a result, the floodgate of brands opened up for him & he used DRIM to realize his dreams of pursuing his studies in Australia. Kishan’ case was a perfect example of a simple boy reaching sky high, without luxury or too many followers and just using his creativity to achieve an exceptional result for the brand.
Yulia Aslamova – Head of Asia – DRIM, said, “We have a base of more than thousand influencers and our pioneering analytical system matches creators and brands perfectly that drives a winning campaign. Through the exceptional Dominos India campaign, the brand created a reach of 10M converting into close to 27K purchases. We aim to empower both are influencers and brand to help them achieve desired results.”
Kishan Patel’s story inspires many in India and proves that it does not need to be glamorous or showcase luxury on social media. It only needs a platform, creativity & the knack to achieve the results for the brand.
Kishan Patel Instagram link: www.instagram.com/sab.chef/?igshid=NTdlMDg3MTY%3D
